Online Confessions of a Franchise Carpet Cleaner…
“Find Out How I Used Simple Online
Tactics To Reduce My Monthly Yellow Page Costs And Become Way More Profitable ...All In The Past 3 Months! "
Date:
From the desks of: Shawn
Barrett and John Clendenning
Dear Fellow Franchisee:
I know from personal experience when I tell you...
You Don’t Have To Be A Genius To MASTER
Online Marketing In Your Business
In other words, you don’t have to be Einstein to “get” this stuff.
But you’d have to be an idiot to believe some of the stuff peddled by traditional Internet marketing “gurus” (many of whom have never done what they’re advising you to do).
Introducing Internet Marketing For Us Average Folk...
Or what I like to call…
“Google Mastery Made Easy!”
Let me be the first to share that I was not and I repeat NOT an internet smart person!
In fact technically I’m still not, but knowing that I need to be online, knowing I need to rank well on Google and Bing and Yahoo, Knowing I need to have SEO’d website's, internet lead generating sales pages, and of course a system in place to “close” or “book” all the leads I get makes me...
...an Internet Smart Person!
(Or at least a Savvy business person??!)
The problem was knowing I needed it and actually doing it, well let’s just say was ...a Frik’n Hassle!! I mean, I must have wasted more time then you can imagine trying to source out the right company to help me with my online needs.
Here’s what I ran into…
- Sales people telling me, lies (or what I know are lies now),
- Pay per click campaigns that would bleed my bank account,
- Misrepresentations about the results they promised,
- Fast talking technical lingo that was used to confuse me,
- Scare tactics...
You've probably experienced the same thing so you get the picture.
So anyway's, I decided I had to do something about this once and for all and that’s when I called up my close friend, and fellow franchisee John Clendenning. And I'm SOO glad I did. He opened my eyes up to what I've been missing out on over the past while.
What I came to find out is that John is also a Savvy Business Person (...actually I already knew that) but you see when he realized he needed to know how to market his business online PROPERLY he went looking for the answers.
But NOT from the local con artist who
were trying to pitch their expensive solutions.
You see, in his free time, John had just started dabbling in and learning about a whole different field of internet marketing. What he immediately realized is that the folks who make their living selling goods and services on the world wide web know a heck of a lot more about getting your ideal prospect to find you online than just about anybody else ...heck it makes sense to me because their entire livelihood depends on just that.
Anyway's, it turns out much of what John shared with me, he had actually learned from an Online Master Marketer named Steve Weber who he met and befriended not that long ago.
If you’ve seen any of the videos John and Steve have shared on the blog, you’ll know right away, that this stuff works and is pretty simple to follow, once you know where to start!
Let me be really clear here… I’m not techy smart, I know how to get email -I know how to send emails -I can surf the net, after that…
I got noth’n!
Like I said before I am smart enough to know what I don’t know and I recognized my business, just like yours and everybody else’s, was changing - and changing drastically!
My prospects, the ones I used to get through Yellow Pages and Flyers and Val Pak and… (you get the gist) were no longer as eager to find me with those traditional marketing methods.
Nope!
Instead, everyone; meaning your customers, your prospects and anyone else possibly looking for you, are looking for answers to questions…NOW!
They need to find you when they want you, and guess how they do it?
They GOOGLE IT!
Now I know there is a common misconception that a small locally based business doesn't need to have an online presence. That mindset just isn't supported by consumer market trends or is it?
Just The Facts!
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An entire generation has now grown up in the Internet Age.
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According to mounting stats - this consumer group rarely consider traditional offline advertising resources for their local information needs.
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85% of 18-24 year olds in surveys rely on search engines, and even 67% of those over the age of 65 look to ... drum roll please... online search engines more that any other advertising media.
Local business owners that market themselves on search engines are in the best position to sustain and grow their companies.
When consumers were asked what media do they use when shopping for a product or service, or to find a local business from which to buy it from they responded as follows...
"73% said Internet search engines such as Google,
Yahoo or MSN were their main resource to locate a
place to buy what they were in need of."
Also it is important to take a look at their other responses...
As you can see by the above data it would be incorrect to say that online business promotion is the "be all and end all" for promoting your local business ...it's not!
But it is the most cost effective and fastest growing media on the planet. And the results that you get from online marketing are completely trackable, unlike most other forms of advertising!
Like I mentioned before, I was frustrated and mainly because I didn’t know where to turn or who to turn to. Once John walked me through some of the steps it became more clear and actually, to be honest, kind of exciting!
Between my 15 ½ year old son Cameron and myself, we followed John’s steps and we got…
RANKINGS!!
Not number one or anything yet, be we were on the first page in a few of the areas we serviced and we did trace the calls and leads and guess what, for a few hours of my time (and my son’s time) we were booking jobs and MAKING MORE MONEY!
It really was that EASY!
That’s where this entire Google Mastery Made Easy program came from. Me, the non techy, bugging John and then Steve enough to work with me...
-
the average local business guy,
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the guy who wants to market better - to get more leads - to be cost effective yet stealth like.
- the guy who wants to Dominate His Market Online!!
That’s me ...and I’m guessing that’s you as well?
You can’t imagine the number of service business owners, particularly cleaning business owners that I know, who would constantly be calling me asking me about my really cool website, and how I was getting leads on Google and how could they do it and on and on…
I was overwhelmed because I was not interested in trying to walk them through my success online, that’s not my business, that’s not the way my head works, not too mention I get grumpy easily with this techy kind of stuff in my face all day long.
The Big Idea!!!
So I suggested strongly to Steve and John that the focus of the world wide web needs to come a bit more grass-roots and LOCAL.
Heck, I was walked through the basic steps, I was given some training videos that showed me what to do one simple step at a time, why couldn't all that be tweaked and a NEW "How To Dominate Your Local Online Market The Easy Way" course be created for the service industry business owners, starting with us cleaners??
After a bunch of head scratching and what if’s, it was decided there really was no reason, and that was the launch of…
“Google Mastery Made Easy!”
Like I told you, I was the glorified Beta Tester.
I am living proof that the program works and works for Online Newbies like me, and even for folks who have been online doing stuff for a while like John!
Now if you’re still not convinced you need to be marketing online and why being Ranked with GOOGLE is important check this out…
Why Being Ranked In The
Google Search Engine Is Important
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Fact: Google has over 1 trillion pages indexed - a number which doubles every 16 months.
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Fact: There are 300 million searches on Google/Yahoo every day.
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Fact: 55% of all online purchases result from an online search.
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Fact: Without your own large email list or database, 90% of all traffic comes from search engines.
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Fact: 94% of listings in a search engine other than Google, Yahoo, Bing or DMOZ are generated by the Google Search Engine
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Fact: Google accounts for 74.7% of all daily online searches.
If you are not listed - at the very least one time - in the first ten spots on Google for your customers search terms you are missing out on a huge reservoir of customers and MONEY. (NOTE: the first 3 spots for you locally are even more important!)
What I’m about to share isn’t a lesson on marketing, but it is very, very important…
I have a lot of business friends, some large businesses some small businesses and the one thing the more successful business owners get that the struggling friends don't get is…
DATA BASES!
You see if you have an active marketing method to attract ideal prospects to your business via the internet (which costs virtually nothing) you have a list / a data base / a bunch of names (call it what you want). This database is made up of people who have said… “Hey we’re interested in what you are offering”.
Granted they may not buy from you on the spot, but they are interested!
Now let’s flip that.
Say you want to do a ValPak or flyer or newspaper campaign. You are paying for the number of people your message is trying to reach. So the newspaper distributes to 100,000 people - you’re message, in theory, gets out to 100,000 people.
The problem is, of those 100,000 people how many are actually interested in what you are offering right at that moment?? Is it 0.5% ...1% ...3%??
You can be arrogant and think all 100,000, but I’m here to bring truth to your fantasy…it’s a small, very small percentage.
Especially in the cleaning sector. Typically it’s a major event or an accident that causes someone to pick up the phone and call your cleaning company for the first time. Maybe the cat pee’d on the couch, or the dog got into the garbage and now everything is coming out the other end all over the carpets, or the mother-in-law is coming for a surprise vacation.
Unless your flyer - or ad - shows up exactly when an event is announced or an accident occurs etc…
It’s a crap shoot!
You pay for the marketing piece or ad and then you cross your fingers and hope your phone rings enough that you can get you investment back!
With the internet it's a completely whole new ball game.
FIRST - done the right way your investment is virtually zero.
Second - if you understand how to play the game properly, your information is waiting there patiently 24 hours a day 7 days a week right where your prospects will be looking to find it.
...and Third - if you learn how to play the game at a slightly more advanced level you can collect the information of people who are interested in your subject and actually be invited by them to market to them, online and offline, until they are ready to buy.
The lesson here is - you are spending your hard earned and hard to come by marketing dollars on People Who Are Interested In What You Are Selling!! They find you easily when they need you!
In return this makes you MORE MONEY - day in and day out!
I know It Can Be Frustrating?!?!
With so many web sites and billions of web pages available it's impossible to stand out in the crowd. Yet you know that your online business depends on the right kind of customers finding your business listed on the internet and without your "web properties" ranking well and showing up in the right places you're not getting the traffic that you deserve.
I’ll be honest - up until a short while ago I bet you can guess the number of jobs I got from customers finding me online?
…Zero, Zilch, Zip, Nada, Nothing!
That’s right - The Big Donut!
Sure I had a website - a really great website in fact - and when I sent people there either from my business cards, or brochures or at the bottom of my ads, they all loved it and told me how pretty and educational it was. But there it was just sitting out there in cyber space looking all pretty - and doing nothing!
As I've now learned, 99.99% of all website's continue to struggle for any kind of traffic. But I am starting to gather 5 to 10 new prospects every week and many have turned into very good clients already. And I'm just getting started!
Before I learned and implemented what's now in GOOGLE MASTERY MADE EASY…I had NOTHING!
This isn't fiction. It's not a pipe dream. It's reality!
As someone who "gets" marketing at least in the offline world, I knew my friend John was on to something because every time I checked out his website, it was full of really cool stuff.
Things like Free Reports, Opt In lists, and tons of information on everything you can think of, and even more important, when I checked out his area on Google, he was always near the top!
I guess that’s why his business has been growing, in even in this tougher economy, and now mine is doing the same!
Like I mentioned above, John and Steve, saw the light (even if I did have to bash them over the head with the bulb) and understood that LOCAL small businesses like you and I were struggling with this stuff much more than the massive world wide companies. And the fact that we are far more appreciative and will actually use the tools we are given - it made a ton of sense to work with us.
I think the other factor for Steve was, as an Internet Marketing Guru who plays on a global scale, working with local small business owners is a bit painstaking and something that keeps most of them away. There can be a huge learning curve with lot’s of teaching, lots of hand holding, smaller numbers and even smaller budgets.
There is some good and bad for us by knowing this…
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The Good is, most small business owners have no idea about ranking well, optimizing their website(s), about the techniques for creating many lead generating online sales pages and so on ...so that’s good for you because you can be one of the first to DOMINATE your local market the right way..
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The Bad is, convincing these SEO savvy gurus to work with us... well that takes a bit of money!
Lucky for me, John became very good friends with Steve and actually invested a bunch of money on him as well, so my cash out of pocket was significantly less.
More Importantly I Convinced Steve and John that the Steps I Walked Through With My Son Were Repeatable And Should Be Made Available TO YOU At A Fraction Of The Cost!!
The good thing for us was, both John and Steve understood what I was saying was bang on!
That’s why your here reading this today!
Because an internet marketing Guru figured out that - with the right affiliation to a group of eager local small businesses - he could help some good, honest, hard working business people who deserved to better understand for themselves how to dominate their local online marketplace and in the end they make a few dollars for his efforts..
Even more importantly to me, as the internet continues to evolve, we'll all have access to a leading edge SEO Guru who is always on the cutting edge of new developments and strategies - and that can only serve to increase our business presence on line in the years to come.
I’m sure you’re asking by now…
Shawn, this all sounds really good, and I’m thrilled that you and John worked out this system but tell me…
What Kind Of Google Rankings Can I Expect?
Well I wish I had a crystal ball and could tell you exactly how many new visitors that will visit your site. Obviously I can't do that. But, what I can do is show you exactly what I now do to get Great Exposure on the Search Engines and elsewhere around the internet.
I think a better question is... Why Wouldn’t You Want To Try And Dominate Your Local Marketplace Online Anyway - when you consider…
- It costs virtually nothing to do for yourself,
- These potential customers are already looking for you or your competitor right now - so you know they are already PRE interested,
- It would cost a small fortune each and every month and a lot of paid outsourcing to get even a fraction of the same traffic to your site with traditional advertising or through Pay Per Click and Google AdWord™.
This Google Mastery Made Easy training opportunity you have available to you right now is a culmination of the exact same steps that I took, and a program that Steve and John are willing to make available for you to go through - but only today and only for a limited number of truly serious business owners.
THE SPEECH…
Just to WARN You... John got it from Steve - and then he gave it to me - and now I’m giving it to you! So I strongly suggest you read it and accept it.
“If you’re not willing to commit to your business, to give it a fair chance to grow and develop into a well run company, creating more jobs, more money and more profits monthly for you, your staff and your family - then honestly - you SHOULD NOT take this course!”
Neither Steve, John nor I want to be hassled with someone whining about how it's too hard to watch a video, press pause, do what it says and then come back and press play again - or that they couldn't find an extra 45 minutes or so a couple of days each week for 30 days to follow along and take the actions they were directed to take in the order in which they were given.
I think you get the picture!
I guess what I'm sayin is - It's time to step up and accept the fact that you are 100% responsible for your businesses success or failure. Because HOW and WHERE we market our business is evolving all around us - it's NOT the economies fault if folks have changed how and where they make their decisions to buy, it's NOT your competitors fault if they have started to figure this out ahead of you, its NOT your suppliers fault, your customers fault or the governments fault...
Whether your business grows, prospers and flourishes or not is no ones's fault - BUT YOUR'S!!
Now I know it seemed harsh, but that’s basically the same speech I got (and I even took out all the #@$'s for you)
And speaking openly, I appreciated it because it did make me open my eyes and accept my personal responsibility. The fact that I actually had to pony up and pay Steve for his time didn’t hurt in reminding me either.

Thanks for your willingness to help!
I have read the Survival Guide, completed the quiz, reviewed my personal response evaluation, and watched your videos...it has motivated me to commit to taking more PERSONAL RESPONSIBILITY for our online marketing and not always relying on, or paying, someone else to do what I can do myself and very possibly do a better job.
Wade - Chem-Dry franchisee

Truly Inspirational!
This is a truly inspirational effort on your devotion to the franchise and our success! Thank you for sharing all this valuable information with us.
Cheers,
Duncan McGenn
Chem-Dry Halifax

Doubled, Triple Or Quadrupled Our Business!
I can see how important it is to expand our internet presence. Your information made me realize that my husband and I have to learn how to do all of this ourselves so that we can get ourselves to the top of the listings for free and free ourselves from the shackles of Yellow Pages!!
Thanks so much for sharing your knowledge with us and we look forward to reporting that we have doubled, triple, or quadrupled our business!!
- Diane
I don’t know about you, but I can guess we are all somewhat the same in the sense that we get complacent in our businesses. Do the same thing day in and day out, but not really improving what we have.
For the first time in a long, long time I was excited about the results and the opportunities my business had. I know you will be excited as well!
If you watch the lessons and follow the instructions,
I am confident that you too will get great rankings online.
Although there is a ton of stuff covered in the Google Mastery Made Easy training modules, I want you to understand, it’s really only the tip of the iceberg to what an SEO guru like Steve is capable of sharing - but trust me when I say, that’s all you need for now!
I’ve learned from Steve that a lot of “bad” stuff goes on in the big world of corporate SEO and Google is very unforgiving about a lot of it. So just in case you are concerned, here’s a list of what is not included in this training program.
What Is NOT Covered:
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If you are looking for a pie in the sky cookie cutter SEO scheme for #1 rankings, I can’t help you!
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If you are expecting to learn about using special 'optimized doorway pages' to artificially boost your rankings in every search engine, I can't help you!
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If you think that you need to trick the search engines into giving you a high ranking and want to learn how to create smart-pages with stupid java script tricks, I can't help you!
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If you want to just throw away your money at the latest “we can rank your site” offer of the week, I can’t help you!
So What DO You Get?
You'll join Steve and John in a Virtual Classroom as they visually diagram out a step-by-step, how-to increase you’re online marketing presence, virtually for FREE!
The GOOGLE MASTERY MADE EASY curriculum is divided into FOUR Complete Modules, with each module broken up into small bite sized video tutorial Action Lessons. You also get comprehensive Resource & Action Guides, hours of real Virtual Classroom training and a Weekly Wrap-up LIVE Q & A Session.
Everything is explained in complete detail, and as I mentioned, it was dummy proofed by me!
A Solid Proven Process
Google Master Made Easy contains a solid proven process that helps increases the size of your email list (through leads), gets you FREE high rankings on all the major search engines, increases your revenues, attracts and locks in eager to buy prospects all in simple, easy to implement steps.
You'll FINALLY Understand How To:
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Use Overlooked Online Strategies that will get customers to call YOU ...even if you don't have a website.
- Take Full Advantage of FREE Local Online Classifieds and start generating more jobs within the first week of your training - and keep getting calls week after week, month after month ...without spending a dime! (Warning - don't do this the right way and you risk getting your account banned FOR LIFE)
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Lock Down The Right Keywords by showing you how to avoid a common mistake with simple tools anyone can use.
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How to Get a Traffic Burst with overlooked SEO combinations that target people using the search engines to find businesses like yours.
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Learn The Secret "Site Mesh™" Formula to Power your Google Page Rank higher. Get this part right and your site will act like a powerful magnet to iron filings!
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Use Powerful Secrets to Duplicate Yourself over the web and create a buzz that funnels a flood of traffic to your web site each day.
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Discover a Little Known Google Secret that adds valuable search engine spider friendly content-rich pages to your website(s) - even if your site currently has little or no content.
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Never Waste Your Time Or Money Again. There's no need to spend your hard earned money and valuable time with gimmicks. We'll show you how to get top rankings without spending a penny.
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Discover the Real Secret to 3rd party reciprocal links. And I'm not talking about using software to create useless link pages. We'll show you how a Google "common knowledge" tactic is dead wrong, and why it may be costing you traffic if you've been using it.
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Create Simple Direct Response Mini Web Sites that make people take action before they leave and drive your Google Page Ranking through the roof.
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Why you need to know how Google and the other search engines really "SEE" your site.
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The Real Way to Use Keywords on your various "web properties". You'll get the truth about Keyword Density. Why it's important and why you don't need to worry about "Keyword Density" targets.
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Learn the real deal on Page Titles, Meta Tags and URL's. This section will save you a heap of time and show you what really works on the search engine.
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The single most important thing that you need to do to get Top 10 rankings and Why a "Home" link may be hurting your ranking.
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The facts about the techniques that the Search Engines Don't Like. Don't set up your sites until you know how to avoid getting banned.
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Your toolkit contains "live screen captures" - that show the REAL successful webpages. Listen and watch as Steve and John explain everything. This means you'll see exactly what you're supposed to be doing on your site.
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Take a live behind-the-scenes tour of working pages. Learn by example! They'll go "under the covers" of some webpages to show you everything you need to know.
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And much, much more!
As I was taking the calls from various business owners wanting to know who was helping me with all my online stuff, a common question kept coming up…
"Don’t you use Pay Per Click? I though everyone used Pay Per Click?"
Here’s what Steve told me about that, and will hopefully answer any questions you may have…

I guess you could always try buying traffic with online advertising.
There are always opportunities even locally to pay for banner ads. Yeah sure... when was the last time you clicked on one? Industry statistics tell us that you'd have to buy millions of "impressions" in order to get your due share of free visitors.
Where would you buy the banner ads? Who would do the creative? How are you going to track where your banners are running? It's not as "simple" as it sounds - is it.
Either way, your free traffic now cost you a minimum of $9,000.00, not including your time.
No Thanks!
There's no sense paying for traffic when you can have it for free ...and who doesn’t like FREE?!
So who is Steve Weber anyway's and why should you listen to him? Here's what others say...

"Steve is a generous and talented teacher who can take a complex internet marketing strategy and make it crystal clear. He is my go-to guy for keywords, SEO, Google AdWords and lots of other things I don't fully understand. I learn from him and trust him!"
Lara Galloway
www.MomBizCoach.com

"Hey Steve, Thanks for everything! ...my site is ranking #4 on Google for my best keyword out of 28 million results!"
Roland Bonay
RCBonayAtWork.com

"Steve Weber has helped PayDotCom's members on the forum for over 6 months now. During this period he proved he has incredible e-marketing skills in helping members and understanding Internet marketing."
Mike Filsaime
MultiiMillionaire Internet Marketer
www.MikeFilsaime.com

"Mr. Weber (Who is so nice I just think of him as Steve) takes you step by step through his own trials and tribulations so that you do not have to reinvent the wheel yourself."
Richard Kirkham
www.KirkhamsEboks.com
So, Exactly What Do You Need To Get Started Tapping Into
Your FAIR SHARE Of Your Local Online Customers?
- You need to have a little patience. Once you've done your part, you might have to wait a bit before you see the results. It takes a little time for Google to update it's index and we can't do anything about that. It would be nice to get instant rankings, but this takes a little longer.
- John and Steve will teach you what they know, but you have to be willing to do the work. This isn't like some weak e-book that you scan and delete. This is a virtual classroom filled with real online training sessions and screen captures that you follow along with. There's no getting around it, you have to put in a little effort.
I want to make this a no brainer for you!
I've never been a fan of hard work - and that's why I like this system. And once you understand how it works, you'll see how easy it is to get all the rankings you want, if you are able to dedicate a few hours of your time to learn and implement the system.
Google Mastery Made Easy also gives you knowledge, and that knowledge can be used anytime to hire others to manage your online marketing for you ...and know what you are paying for without getting screwed! My hurdle was I didn’t know what I needed to know - now I do and so will you ...after you complete the course.
Hammering Down a Strategy and Commitment
As you know, I own a small service business, whether it’s exactly the same as yours or not, the fact is the principles are all the same. In fact, we made sure Steve tested multiple service industries and the results were it didn’t matter, our product is a plug and play for any service business in any market!
For years the dominant force in local marketing and targeted traffic was The Yellow Pages
You weren't considered a legitimate business
(or threat to your competition) unless you were
listed PROMINENTLY in the Yellow Pages!
This “old fashioned” marketing method is changing FAST - and the statistics prove it...
Of the 70% of US households that search for a product or service online, 62% of them will end up making a purchase based on the information they found online!
If this startling fact alone doesn’t peak your interest in mining gold from Local Targeted Traffic then consider this:
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92% of Internet Users State the internet is a good place to go to get Everyday Information
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82% of Internet Traffic Starts at a Search Engine (Google, Yahoo, BING)
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80% of ALL home buyers start with the Internet
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54% of North Americans have substituted the Internet for their local phone book (and that stat is even greater in other countries!)
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Local targeted traffic will drive customers to your business!
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Online buyers prefer to shop locally whenever possible: 75% of Internet Users have looked for product & services within an area close to their home or business – these people are looking to BUY!
Is your business ready to capitalize on these local searches?
When a customer searches online in your local area for a product or service – do they find you or your competitor?
You’re leaving THOUSANDS OF DOLLARS on the table RIGHT NOW if they don’t find YOU!
Even a small Internet presence can skyrocket your business!
If you want to win the Local Search Wars and capture this targeted traffic you must be found where they are searching!
That Pretty Much Sums It Up!
OK Shawn, I get it! I understand how vital online marketing and Google Rankings are to my business. How much does it cost?
- One of the key differences with Google Mastery Made Easy over every other training available to you out there is that this is NOT just another SEO course. This is primarily a “How to use the internet to advertise my business and get the phone to ring like the yellowpages, valpacs and traditional media etc used to do” - based introductory course for anyone of any skill level..
- If you currently advertise in even ONE Yellow Page book, you are likely paying anywhere from $350 to $650 (or much more) EACH MONTH for ONE ad in ONE single book! In my case I was in 5 different books, paying way more then that when the market went quiet!
- If you could get the same results marketing your business online - as you USED TO with the Yellow Pages for the same $350 / month, I think it would be well worthwhile wouldn’t you??
But before I let you in on the price let me share with you what you will get in each of the modules, so you can...
See All That You'll Get Your Hands On:

Module 1: Laying The Groundwork For Your Online Mastery
This module is all about where and how to promote your business on the web - even if you don’t have a website to rank - so that you get lots of exposure and MORE JOBS!
You'll discover:
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How to market your business to hundreds of LOCAL customers using free online classified ads - and gain search engine rankings as an added bonus
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How to establish the proper use of business directories - where and how to source the best ones that will attract visitors and boost your rankings
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The prime keys to establishing relationships with local strategic partners and local registry’s
- and much more...
Generic 1 to 3 Day Small Business Seminars on "some" of the material covered in Module 1 sell out every day across the country for $497 to $1597+ . Or you could always hire your own glorified webpage designers and so called SEO expert who will charge you thousands each month until you realize you’ve been played!

Module 2: The "Keys" To Your Local Online Mastery
Ultimately, when you boil down to it, internet rankings are all about the words you use, where you use them and how. This module is a comprehensive Crash Course in Keywords and how to use them.
You'll discover:
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A complete understanding of what "Keyword", "Longtails" and "LSI's" are all about and why they are so important
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How to find, test and confirm your most profitable keywords so that you have the greatest chance at DOMINATING your local search engine rankings
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How to integrate your primary and secondary keywords in everything you do – from headlines, article copy and video descriptions to blog posts and forum signatures - so that they all have a chance of being found by your local searchers .
- and much more...
If you learn how to do the simple steps in this module THE RIGHT WAY you’ll generate as many calls and PAYING JOBS as you are now getting from your yellow page directory …but FOR FREE!! This Module on its own will put tens of thousands in you bank account every year.

Module 3: Multiplying Your Local Online Mastery
Having multiple, specifically targeted sites all designed to rank well and lead to your primary site is one way to ensure you will DOMINATE the first page of your local search results, local keyword optimized domains and word press blogs .
You'll discover:
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How to build basic, fully optimized lead generation satellite sites to maximize your results.
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How to use your new found Keyword understanding to ensure all your web properties are working together IN A BIG WAY.
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Registering your sitemap the right way, setting up your own blog, uploading and other easy to follow along "techy" stuff.
- and much more...
You’d have to pay $5000 to $10,000+ or more to hire someone to do this for you – and they still probably wouldn't get it right. You’ll learn how to do it the right way for yourself so that even if you want to have someone carry on and do it for you, you will know what is involved, what they SHOULD BE doing, how long it should take and how much it should really cost.

Module 4: Locking In Your Local Online Mastery
In this module it will be time to pull together everything you've learned .
You'll discover:
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How the use of properly optimized viral videos can be used to supercharge your web presence .
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Simple tools, tips, tricks and ideas on how to easily create your own compelling videos and share them with scores of video hosting sites.
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The basics of using FREE integrated Web 2.0 properties and simple social bookmarking strategies to create a internet storm of local buzz about your business
- and much, much more...
To put this in perspective a live 3-Day event just held in Scottsdale Arizona for small business owners just sold out for $4,997.00 per person ...and it teaches only HALF of what is covered in this one module alone!!
But that's not all — there's even more to give you maximum value...
4 Modules - Jam Packed With
Classroom Level Detail...
PLUS 5 Unique Bonuses to go with it
(designed to take out all the guesswork)
BONUS 1: Weekly LIVE Group Coaching Calls
Each week for 4 weeks - following the release of each module, you have the opportunity to join a live group coaching session where you can speak directly to Steve and John and ask any questions.
After the training course is over you will continue to receive invites to monthly group mastermind calls that are held for all paying students.
If you want personal contact with the team, this is the bonus you should be very excited to hear about. They can't wait to answer your questions and meet you live on the first call.
LIVE access to an SEO Expert would cost you upwards of $95 / hour
$347 Value - YOURS FREE!
BONUS 2: Google Mastery Membership Forum
What if you have questions at the end of your 30 day curriculum? Who do you talk to?
And when Google makes an adjustment, some new strategy starts working really well or a question about something pops up over the coming months…. now what ??!
You’ll get and additional 60 days FREE access to the Members Only Forum once your Google Mastery Made Easy semester is over. This private secret-sharing forum is a place ONLY paying members have access to. All the people in the forum are working towards similar goals and are fully committed to what they are doing.
You'll also have access to mentors (like us) on a forum where you can ask questions directly from just us.
$147 Value - YOURS FREE!

JUST ADDED!! Steve Weber - LIVE In Houston
Get access to this ultimate Google Mastery Made Easy prerequisite class right away so you are fully prepared when the fun begins.
Recently Steve was the keynote speaker to a packed room of local business owners in the Houston area where he captivated the audience with his keen insight and unique perspective about local search marketing.
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You'll get front row access to the full, unedited replay of Steve's presentation at this sold out event.
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See and hear how he describes the many low cost and mostly NO COST methods of attracting local search traffic via Google, Yahoo, and Bing.
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Learn some of the tips, tricks and behind the scenes methods as he describes in detail ways for you to generate new leads and attract new customers via the Internet.
$247 Value - YOURS FREE!

BONUS 4: Video Web Wizard
Whether you like it or not, a new kind of internet is here:
a "videoized" internet. .
What does this mean for YOU? You must ask yourself if you are going to keep up with the new "video" standard. Because if you do, you are going to make EASY PROFITS.
You see, your customers are READY for online video right now. They've been exposed to the idea already through sites like YouTube and other video sharing sites. And they like it.
All you have to do now is start using online video... Introducing VideoWebWizard!
VideoWebWizard is a new software tool that allows you to easily and quickly convert videos into web format. Even if you are completely new to computers or just are not good with technology, don't worry!
The VideoWebWizard software has a wizard-like functionality. It literally walks you through the few steps to converting video to website format.
$67 Value - YOURS FREE!

BONUS 5: Beginners Article Marketing Video Training
Did you know that article marketing is a great way to get free advertising for your business?
Businesses can advertise through the creation of articles and internet marketing campaigns, benefit by the creation of content, which raises the presence of the company behind the internet marketing campaign.
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Many companies have been successfully implementing only article marketing strategies, showing just how effective these strategies can be.
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They will allow you to create powerful one way links to your website, which will give search engines a larger reason to continue indexing you, raising your search engine results in the process.
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They will allow you to turn valuable and informational articles into a means of becoming an authority figure, so that customers will come to trust your word.
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They will create numerous new avenues for visitors to find your website, often from places that they normally would not even be looking.
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They will increase your opt-in rates like never before! Some marketers use articles just for building their list and offer products later!
$47 Value - YOURS FREE!
It Really Is Mind Blowing!
But better yet, John told me from the very beginning that once I took the course, I would have enough knowledge to either continue to do things myself, (if I had the interest) or at least be savvy enough to hire out my needs at a fair price!
Not overpay because I was too gullible to know better!!
So since I’ve taken the course and know it works, and because I know a 15 year old can also do it, there really aren’t any excuses for not being able to understand it, or try it or….
I said to John and Steve, look...
This Course On It’s Worst Day Is
Worth
Well Over $11,596.00!!
(If you don’t believe me, by all means check out what kind of fees are being
charged by SEO people for teaching HALF of the stuff this course does.)
However, we’re dealing with small business people - the ones on the front lines - the ones doing the physical work and the ones doing the marketing (all the same person)
I also said... "John, you paid Steve to work with you, I paid you both and in the end I gave you a clone-able, re-usable product that will benefit thousands upon thousands of small business owners. Why don't we find a fair price - and an incredible offer - for our fellow franchisee friends who want to drastically improve their businesses!"
You can thank me now or later, but here’s where it’s at…
So you get all 4 modules, including the course workbooks and call in days, as well as an unheard of in any industry 200% Money Back Guarantee, all for the small investment of…
That’s not 3 THOUSAND - it's three hundred and ninety seven dollars and ninety seven cents!
That’s 1.5 cleaning jobs.
That’s a ONE TIME INVESTMENT - not a monthly fee, like your yellow pages.
When John and Steve told me the price, I was floored. I mean really, I told them to be fair but isn’t that a bit too cheap? But again (not to brag) the work was already done for them when I tested the process and got the results they promised.

Our 200% Iron Clad,
NO Questions Asked,
Try The Course And Fail
For Any Reason...
Money Back Guarantee
Check Out Your NO-Risk Offer…
If you complete this MADE EASY 30 Day Google Mastery Course and YOU haven’t cracked the top 10 in Google with at least ONE Link to your business and made AT LEAST 7X your investment back from the all of the new customers you’ve gained online in the next 6 months – just lets us know and you will get a full 100% refund!
But That’s Not ALL
If you sincerely try the course and it just didn’t work for you - for whatever reason - then we will also consult with you one-on-one for an additional full 30 days FOR FREE just to assist you in getting the top 10 rankings YOU DESERVE!!!
"That’s how sure we are of this program and
how committed we are to your success."
So give it a go — at no risk whatsoever to you — and join Google Mastery Made Easy NOW.
So right now my friend, you're facing a choice...
-
Will you keep trying different things for years, as I did... for small results at best?
-
Will you take your chances piecing together information from all over the Internet, and hope your efforts will yield results?
-
Or will you take the tested and proven model perfected here, and create more money out of the gate?
It's up to you now.
I want to see you inside and help guide you to your personal online marketing goldmine!
Let’s be honest this really is a no brainer offer, it really is a feel good story of fellow small service business owners, (many in the same franchise network) working together to strengthen our businesses and improve our lives.
If you're Ready To Commit today, to buckle down for 30 days of action that will dramatically change your financial situation and business freedom, then I suggest you scroll down and sign up NOW!
And Here’s Why…
WARNING – Steve and John Are Only Making A
Limited Number Of Seats In the The Google Mastery
Made Easy Virtual Classroom Available!
It's Strictly... First Come, First To SUCCEED!
Don't Miss Out!
The demand for this priceless information is determined by the market - not some arbitrary decision made in a strategy session. Leave this page and come back tomorrow and it will most likely cost you more. This price is guaranteed FOR TODAY ONLY!!!. If you don't take action NOW, you will miss out on this offer.
This Is All You Have To Do Now
-
Click the Order Now button below. You'll be taken to the payment processor, where you'll be asked to make your payment.
-
Once you've made your payment, you'll be taken to fill out a simple Registration Form to officially register as a course participant.
-
Finally, you'll receive your Welcome Pack via email and access to some free resources so you can get started right away. Once the dust settles, you will receive an email announcing that the Module 1 curriculum is now LIVE...
And then you're set to go, ready to start right away!
Remember, this offer is strictly limited. Once the course fills up no more applicants will be accepted. No exceptions allowed.
Having Trouble Making A Decision...
I Was In Your Shoes
Since you're still reading this, I'm going to assume you answered YES. But saying YES isn't quite enough. -- now is the time to act.
This is the most useful program for a driving targeted traffic to your websites and getting you ranked -- and an easy to follow process that will send your sales through the roof!
Mark my words. If you do no act now, you may well ask yourself in a couple of weeks : "What if I had listened to Shawn’s advice and followed John and Steve? I would have all the traffic I need with real customers coming to my sites for free?"
-
What could have happened to my bank account by now?
-
How much more money would I have earned since then?
-
Did I make a mistake?
-
Should I have just done it?"
Like your momma always said, forget the "could've" - " would've" and "should've's." Don't wonder how much extra traffic you might have gotten if you had listened to me. Find out and be certain right now. Heck it's guaranteed out the whazoo anyways so you've got nothing to lose and if you only ever get 1 to 2 new customers from everything you learn you'd still be in the plus!
If you don't change how you're doing things - how are things going to change for the better? Take a RISK FREE CHANCE on YOURSELF - with a guaranteed program and a plan that works...
Expect The Best!
Shawn Barrett,
(for Steve Weber and John Clendenning)
PS - So you skipped the whole letter and came straight here, did you? If you did, that's okay. To make this easy for you, I'll just give you six pretty darn good reasons to sign up right now:
-
Generate consistent, dependable calls (be the one local service business in your industry circles who DO NOT have to worry about the future of yellow pages; losing more and more job, losing market share...)
-
The ultimate in simplicity.; anyone who can send an email and type a letter can do this. It really is that easy.
-
This is a SHOW-ME course. You will see with your own eyes how a repeat-profit perpetual motion machine gets set up (and then just mimic the steps at home).
-
Remember, you risk nothing.. If you complete this MADE EASY 30 Day Google Mastery Curriculum and you haven’t cracked the top 10 in Google with at least ONE link to your business and made AT LEAST 7X your investment back from the all of the new customers you’ve gained online in the next 6 months - you can have your money back AND also have Steve and John work with you to get you ranking!!
-
NOT only for experts — if you have never created an online marketing program of any kind before, you're perfect for this course (the big secret is in setting everything up just right once then you can choose to outsource if you want)
- How to make as much money as possible by selling your business — IF you ever decide to sell your business it's the marketing systems and the predictable income streams that will net you the big cash. Learn how to set your online marketing program on autopilot and you can cash out big time.
Want to leave 'trying to learn how to market your business online' behind, and take this tried and tested business model and run with it... all the way to the bank.
Here's your chance to do just that! Join Google Mastery Made Easy now and get started right away before its too late - I suggest you move your feet now.
PPS - Stop and think how much Google Mastery Made Easy is worth to you. How much new business and cash, will finally learning how to market your business online the right way mean to you?
PPPS - Frankly, Nothing other than Google Mastery Made Easy can change your online fortunes faster, easier and with virtually no costs!
PPPPS - In case you're still not convinced why you need to learn how to grab your share of the LOCAL customer who are searching online for services like yours RIGHT NOW is the most important reason you should order today - then think of it this way...
For every day that goes by that you aren't properly marketing your business online it's another day that interested customers didn't find you. And of course, this probably means less money in your pocket, too. People are eagerly searching for services just like yours, but finding somebody else like YOUR COMPETITORS!!
Make it easy for your prospects to find you starting today!
PPPPPS - This course should easily qualify as a tax deductible business expense for you. Print out your email order confirmation and keep the receipts for tax time.
The "Final PS." Don't forget - this is Beta Launch # 2. John and Steve would be insane not to to launch this incredible training course FULL FORCE to service business owners everywhere who are struggling with marketing online - maybe even your competitors - so the sooner you sign on, the sooner you start ranking, the more new prospects you will convert to clients, the better your business will be.

WARNING: Blindly shelling out large sums of money to computer geeks, website designing crooks and SEO con artists promising top Google rankings is NOT considered "a smart business strategy." Whether you want to learn how to easily handle your local online domination yourself or you just need to know what you should be doing so you can manage those you hire - KNOWLEDGE IS KING.
Secure you seat in Google Mastery Made Easy virtual classroom NOW!